"The expectation is there to win most weeks. We have not done that and you take what comes with that"
Paul Lambert says he and the players have to accept the criticism that comes their way after Town face an uphill task to reach the Play-Offs.
Blues went down to a Ched Evans goal for Fleetwood and are now six points adrift of the top six with nine games to go.
“We have to keep going until it’s mathematically impossible to get up,” the Town boss told iFollow Ipswich.
“It will be tough and we will have to win a lot of our games but I’m not giving up on it. Never give up.
“Everyone is suffering, the players, the supporters, the staff at the Club but we have to keep working at it.
“We have to keep going and try to turn it around. The important thing is that you never quit.
“We have to take the criticism. We have to stand up and take it and I’ve told the players that they have to come through it and they will be better for it.
“I understand the frustrations of the supporters. The expectation is there to win most weeks. We have not done that and you take what comes with that.
“The manager always takes responsibility. I can deal with that. I’m never a quitter. For the players, it’s not easy for them but they have to stand up and face it and come through the adversity.”
See the full interview with Paul on iFollow Ipswich.