"My job for when fans leave that stadium on Sunday is to make sure that they see the work we’ve put in to address the problems"
Paul Cook says that Town need to give supporters something to cheer about when they look to return to winning ways on Sunday.
The Blues host Crewe in League One following back-to-back 2-0 defeats at Sunderland and at home to Rotherham, albeit in very different circumstances.
Town have an average attendance of over 19,600 this season while almost every away end has been sold out on the road.
Asked if his side need to return the supporters' faith with an improved performance and result on Sunday, Paul said: "Absolutely, 100%.
"Unfortunately for Ipswich supporters, they don’t know what they are going to get from our team at the moment.
"If I was an Ipswich Town fan coming in the stadium, I would demand my team to give me a lift. I’m the manager and the message from me is quite clear, that’s what I’m intending on doing.
"I want us to be the best team on the pitch and I want us to play forwards. If you watched us on Tuesday, all we did was play sideways and backwards.
"My job for when fans leave that stadium on Sunday is to make sure that they see the work we’ve put in to address the problems."
Following Tuesday's game, Paul admitted that Town were very much beaten by the better side at Portman Road in Rotherham.
That result came off the back of a Sunderland game where the Blues will have felt hard done by and recent displays at Plymouth and at home to Oxford where his side arguably deserved more.
Paul continued: "Tuesday was everything I disliked about a team but that was on the back of a first half at Sunderland where it was probably everything I liked about a team. It came off the back of one of our better performances at the Stadium of Light.
"Tuesday night was the only game we’ve been flattened in. We should’ve got something at Plymouth. You can’t miss the chances we missed. It was the same at Sunderland and in the second half against Oxford, we were the only team looking to win."